Jim Chuong

2009 CHUONG LETTER

YEAR

CHUONG

S&P500

+/-

1998

+68.0%

+26.5%

+41.5%

1999

-4.9%

+20.2%

-25.2%

2000

+18.7%

-10.7%

+29.4%

2001

+21.0%

-13.0%

+34.0%

2002

-1.8%

-23.3%

+21.5%

2003

+33.0%

+26.9%

+6.1%

2004

+26.2%

+8.9%

+17.3%

2005

-3.6%

+3.0%

-6.6%

2006

+8.6%

+13.6%

-5.0%

2007

+22.4

+3.6

+18.8

2008

-33.4%

-38.5%

+5.1%

2009

+31.6%

+23.5%

+8.1%

 

 

 

 

 

In 2009 I had a return of +31.6% compared with the S&P500’s +23.5%. Before anybody congratulates me, please keep in mind that the NASDAQ increased a remarkable +43.7%.

 

My return in 2009 was powered by a 107% increase in Fossil Watches and a 55% increase in a new addition to the portfolio – American Eagle. K-Swiss was the worst performer of 2008, clocking in at -11% for 2009.

 

My personal account recaptured the dollar losses that occurred in 2008. Many individuals comment (correctly I might add) that a 50% decline in a portfolio in the first year requires a 100% return in the second year in order to break even. Although the aforementioned observation is true, it assumes that during arguably the worst economic collapse in modern U.S. history, an investor deployed no money, allowing a massive opportunity to come and go.

 

Keeping that comment in mind, in this year’s op-ed piece I would like to provide a more robust accounting of some of the investing ideas that cross my mind from time to time.

 

Company

% of Portfolio

Fossil

K-Swiss

36.3%

19.2%

The Buckle

14.3%

American Eagle

11.7%

Columbia Sportswear

9.0%

Berkshire Hathaway

8.3%

Cash

1.1%

General Employment

0.1%

 

 

 

 

Our cash decreased as the markets fell and we allocated capital into American Eagle and The Buckle. Here is a brief look at the relative sizes of the companies in the portfolio:

 

Company

Size ($)

Berkshire Hathaway

151.2B

American Eagle

3.5B

Fossil

2.4B

Columbia Sportswear

1.5B

The Buckle

1.5B

K-Swiss

346M

General Employment

8.7M

 

 

Portfolio

Assessment

 

Berkshire Hathaway

 

Fair value

American Eagle

Over valued

Fossil

Fair value

Columbia Sportswear

Fair value

The Buckle

Fair value

K-Swiss

Fair value

General Employment

Fair value

 

NEW ADDITION

 

I added American Eagle to my portfolio at the start of 2009 at approximately $11. I have been following the company for awhile and $11 hasn’t been seen since 2001. By waiting 8 years to get the company at the same price, this is what I got:

 

American Eagle Outfitters (AEO)

 

2001

2009

Revenue

$1.09B

$3.0B

Gross profit

$436.2M

$1.2B

Gross margin

40%

39.3%

Operating profit

$146.6M

$302.1M

Operating margin

13.4%

10.1%

Net income

$93.8M

$179.1M

Net margin

8.6%

6.0%

Asset turns

2.4

1.6

ROA

20.9%

9.4%

ROE

29.7%

13.0%

Financial leverage

1.5

1.4

 

Even if the 2009 numbers never change, this was a good deal. If the company recovers to its former glory, then this will be a 10 bagger.

 

On the other side of the coin, K-Swiss continued to work through their difficulties. Their share price in 2009 hasn’t been seen since 2001, however, the only difference between K-Swiss and American Eagle is that K-Swiss’s unflattering performance in 2009 is the same as it was in 2001 - revenues of $265M, gross profit of $87.0M, operating margin of -$41.2M, and profit margins of -$29.2M. The company continues to try and weather the one-two punch of a decline in top line sales and the economic downturn. Only time will tell when Steve Nichols can right the ship that he set sail decades ago.

 

The Buckle continued on a tear despite its share price falling by 40-50% in 2008 the year earlier. Trailing twelve month (TTM) numbers show revenue at $875.3M (all time high), gross profit at $386.9M (all time high), operating profit at $187.7M (all time high) and net profit of $119.5M (all time high). The Buckle is also an extremely efficient operator posting TTM gross margin of 44.2%, operating margin of 21.4%, and net margin of 13.7% against a backdrop of an ROA of 26.6% and ROE of 37.5%.

 

The Buckle paid a special one-time cash dividend of $1.80 per share and their regular $0.20 quarterly dividend for a total of $2.00 per share in Q4 2009. I disliked this payout because of 2 reasons 1) I don’t want the money and 2) I can’t find an alternative investment that will compound it at 37.5%. It is not possible. And although they never said so in their press release, I suspect that the owner of the company (Daniel Hirschfeld @ 16.8M shares) wanted to be paid in dividend rather than regular (highly taxed) income.

 

In most cases, an attractive price is usually associated with a problem. In The Buckle’s case, revenue and profits kept coming in increasing amounts, but the price tanked. The price is still modest because the investment community expects another shoe to drop.

 

Finally, there is nothing exciting to say about Berkshire Hathaway, Fossil and Columbia Sportswear. They all made money and all their share prices climbed higher – from 2% in the case of Berkshire Hathaway to 10.5% for Columbia Sportswear and 107% for Fossil. Due to the sheer size of Berkshire Hathaway it is likely to remain a perpetual anchor in my portfolio. I may not have had any intent to increase my investments into the insurance juggernaut run by Warren Buffett, but the recently announced 50-for-one stock split pretty much sealed my decision to stand pat.

 

BUY LOW

 

There was an article in the newspaper that stated that Robert Cable, Toronto-based head of ScotiaMcLeod's Cable Group noted that while investors may want to emulate Warren Buffett and buy and hold forever, in practice "nobody does it," he says. This is one of the big reasons most are not able to secure any significant gains while investing in the stock market.

 

Mr. Cable recalls asking 300 advisors at a Florida conference how many of their clients had bought and held the same portfolio a decade or more. The only hand that went up represented a client who was literally in a coma following an accident and whose account could not be traded.

 

The problem with this anecdotal story is that individuals who used advisors are always cajoled into churning their portfolio on a regular basis – to the benefit of the advisor.

 

"Anyone who goes into investing with the intent of buying and holding virtually always succumbs to outside pressures to abandon the strategy. My guess is when we have nobody believing in buy-and-hold again, we will again be ready for one big bull market to take off," says Mr. Cable.

 

It cannot be said often enough that the biggest challenge that an individual faces as an investor is not the evaluation of a business, but buying when everyone is selling and not buying when everyone is buying.

 

With the idea of buying low, Warren Buffett made the following comment,

 

“With some, the idea of buying dollar bills for forty cents takes, and with some it doesn’t take. It’s like an inoculation. It’s extraordinary to me. If it doesn’t grab them right away, I find that you can talk to them for years and show them records–and it just doesn’t make any difference. I’ve never seen anyone who became a convert over a ten-year period with this approach. It’s always instant recognition or nothing. Whatever it is, I’ve never understood it.”

 

From my limited experience, the vast majority (probably 95% of individuals) do not buy low. They either buy high, sell low or don’t do anything. Regardless of my limited success in the area of investing, the vast majority of individuals who understand how I invest are unwilling to buy low; they don’t believe that it works.

 

Although it is frustrating to try and convince these individuals (especially if they are close friends or family), ultimately it doesn’t matter since their disbelief doesn’t impact my particular quality of life.

 

SIMPLE IS BEST

 

A book once said that losing weight is simple: eat less and exercise more. To debate the pros and cons of the South Beach Diet compared to the Akins Diet is irrelevant! The simple truth of having money is to save more and spend less. Too many people try to get too fancy too early with their investments.

 

When you start you should focus less on complex investment strategies and focus more on establishing a pool of capital by saving more and spending less.

 

Other basic skills including how to interpret an income statement and balance sheet, learning to avoid buying when others are buying (which is 99% of the time), and buying when everybody is selling (which is 1% of the time).

 

Too many people who haven't mastered the basics jump into options trading, real estate investing, currency and commodities, and all kinds of things just because they saw an infomercial on television or because their rich aunt gave them a 'tip'.

 

In the game of money there are no shortcuts and those who promise you an easy way to jump ahead in line are more than likely looking to take your money.

 

OPPORTUNITY

 

With regards to opportunity let's be brutally honest. If an investor can't see opportunity when home prices dropped by 50% in Toronto in the early 90s (finally reversing their downward spiral in 1996), the NASDAQ going from 4500 to 1400 in 2002 and the DOW going from 14000 to 6000 in 2008, they're not going to see any of the more discrete opportunities in a normal or bull market.

 

In other words, if an investor cannot buy when others are selling, then they are not prepared to invest; they will lose money.

 

In addition, individuals often use quotes that they don’t understand such as “Be fearful when others are greedy and greedy when others are fearful” and “Buy low and sell high”. It took me a long time to recognize what these sayings mean, and more importantly, how they feel. Once an investor learns to fully understand the emotions, reactions and feelings associated with these common investment sayings, they will be well on their way to becoming successful.

 

In one sense opportunity is difficult to find. Indeed, markets are fairly priced most of the time and many opportunities require a high level of specialization to uncover. In another sense, opportunity is easy to find. When the market collapses by 50% everybody is running away and opportunity becomes clear as day (if you are emotionally prepared to take advantage of it).

 

IMPATIENCE

 

Most automobile drivers, when surveyed, say that they are above average drivers. Most individuals when asked if they are long-term investors say that they are. A test of patience is the ability to wait the 3-5 years before a stock price recovers. Selling at the first sign of a price decline, or during a multi-year price decline is a clear indication of the lack of patience.

 

The lack of patience can also manifest itself in impulse buying. In my twenties I had a problem with impulsive buying; I always bought too early. When I wanted something I would rush out to buy it. To temper this behaviour in my investing I avoided having cash readily available in my trading account. I would have my capital (in CAD) in a high interest savings account from an institution that didn't have tellers or ATMs. This savings account was linked to my checking account.

 

If I wanted to invest in a stock I would need to first transfer the money from my high interest savings account into my checking account. This alone would take a couple days. After the money arrives I would need to transfer the capital again from my checking account into my trading account. All the while, I would continue to research the stock I was interested in buying. Sometimes, by the time the money reached its final destination, I ended up finding something through my research and avoided buying the stock.

 

BULLS MAKE MONEY, BEARS MAKE MONEY, PIGS GET SLAUGHTERED

 

Shop during bull markets, buy during bear markets. This may seem intuitive, but most don't do this. During rising markets, many people rush to invest their RRSP and non-registered funds into stocks and equity funds. A recent example was 2007 where equity funds flourished with infusions of capital. In 2007, my portfolio was heavily weighted in cash. Stocks were expensive so I spent time window shopping.

 

When the economy soured at the end of 2008 and beginning of 2009, when it was time to buy, investors rushed to the exits and equity funds began reporting massive redemptions. Meanwhile, the cash portion of my portfolio shrank dramatically as I deployed all available cash.

 

As a general rule, in a 10 year period, an investor should be spending 9 of those years in research and 1 year (in a downturn) buying the best asset that was researched in the last 9.

 

NOBODY, EVEN MADOFF, WILL TAKE CARE OF YOU

 

Too many Canadians work extremely hard, week after week, month after month, for years and what do they do with their excess capital? They give it to a stranger called a financial planner or money manager, who proceeds to burn it.

 

What I find disappointing is that people complain about gas prices jumping 5 cents a litre. Assuming that a person drives a car with a 60 litre tank, this comes out to $3.00 per fill up. Assuming that they fill up 50 times a year, this translates to $150.00 per year.

 

Meanwhile, a fund that a financial planner puts Canadian's in can cost thousands of dollars in fees within the same time frame, but Canadians will still complain about the 5 cents a litre. Stop sweating the 5 cents a litre and look to the 2.5% and 6% fees on your overly diversified portfolio!

 

Another reason individuals lose their money when they invest is because they have little or no financial knowledge. How would they know that 1% a day is unreasonable? How would they know that flow-through shares are a rip off? How would they know that labour-sponsored funds will lose them a fortune? How would they know that hedge funds take custody of investor money directly?

 

Throughout my life, from time to time, I get tired of investing and delude myself into believing that somebody else can help take care of my money – a financial planner, assistant, hedge fund etc. But I am always proven wrong. If I want to make money, there is nobody that I can trust except myself. Anybody that I think can help me will always need a (significant) cut for themselves.

 

In investing, ignorance isn't bliss, it's expensive.

 

IF IT’S SOLD, IT’S QUESTIONABLE

 

Many individuals are sold ridiculous investments and investment ideas such as labour-sponsored, funds, flow-through shares, mutual funds, diversification, and asset allocation.

Oftentimes, they are sold to investors who happen to have an uneducated opinion about a sector of the economy - "I believe China will be the next high growth area", “technology is the place to be", etc. It is safe to say that any investment or concept that needs to be “sold” is a waste of time and a bigger waste of money.

 

AVOID QUICK PROFITS

 

Many times, individuals ask me why I don’t sell to bag a quick profit despite the strength of the business. The easy answer is that a two bagger today will be worth a ten bagger later.

 

The deeper truth is that I don’t want to create a mental positive association with quick profits. If I sell a stock that has appreciated in price over a short time, my brain will begin to associate quick selling as a good thing. If I do something successfully once, human nature will cause me to do it again. I take the analogy of gambling - a series of small wins will tend to lend itself to bigger and bigger bets until a catastrophic loss.

 

Flipping stocks is similar to gambling (or the excessive use of debt) - sooner or later it will come to a bad end. In order to prevent this I don't even bother to start along that road. Some argue that my returns could be boosted by taking small wins and avoiding large risk. The problem is human nature - small wins will tend to convince me of the validity of taking larger risk. If you do well with a $10 bet, sooner or later a $100 bet won't seem unreasonable, and then $1000 and so on and so forth.

 

I do not want to create a pathway in my mind to create a positive experience with short-term price volatility.

 

Conversely, in my experience I have found it more difficult (but more useful and worthwhile) to build a positive association with 1) buying investments during downward price movements and 2) holding investments as they rise in price.

 

The only time I want to sell, is when I want the money.

 

NO DIVERSIFICATION

Diversification never made sense to me.

 

When I was in high school I was obsessed with getting a 90% overall average in school. Actually it would be more accurate to say that my parents were obsessed in my getting a 90% overall average in school.

 

At the time I had 8 different courses such as physics, math, English, physical education, drama, etc. In the quantitative courses I was able to score high marks. However, in subjects such as physical education and drama, where the marks were more subjective I was perpetually stuck in the 70s.

 

Knowing that a few courses were going to be stuck in the 70s, I came to learn exactly what marks I needed in the computational courses to get my 90. Every test, assignment, and lab report gave me more information and I would tweak my calculations daily, weekly – until the term ended. If this seems obsessive to you, let me assure you that it was.

 

By running these calculations almost daily, it was inevitable that I would calculate what my overall average would be if I didn’t have subjective courses such as physical education and drama (music wasn’t a problem because my parents had me playing an instrument at an early age). I was silently astounded as my overall average skyrocketed upwards when I removed drama, and its associated 70% mark.

 

I learned very early that concentration into courses where I was very strong, was far (far) better than tacking on more courses where I was average, or in some cases, poor.

 

I took this learning into my investing years and decided to focus my investments in assets that I felt I had a very strong understanding and cut out everything else.

 

Even today, after over a decade of success in investing, there are people who come up to me and ask why I only hold so few stocks – and why all of them are in retail. All I can say is that what I invest in is related to where I feel my competency lies.

 

I didn’t plan to have all my investments in retail. My plan was to invest in businesses that have very specific financial characteristics (outlined in previous year’s letters). The market dropped the price of retail stocks fell so I bought them. This doesn’t mean that I don’t like other sectors. It just means that the other sectors have never been as attractive in price. This is an important thing to understand.


DON’T BLOW IT ALL

 

If an individual is able to navigate the emotional minefield of investing to be able to avoid buying during bull markets, the next problem is running out of juice just before the party gets interesting.

 

I employ a system that will not allow me to fully deploy all my available capital. The downside to this system is that I will always have post-recession regret – that is, that I should have deployed more money. The upside is that I will never run out of capital to deploy. When I begin buying a specific asset or asset class during a downturn, I deploy 25% of my desired capital (whatever that amount happens to be). I will stop buying once I hit 25% of capital deployed. I will only continue buying on a further 25% decline in price from my original buy. I continue to stagger my purchases upon each successive 25% decline, finally ending my purchases once the asset price moves upwards.

 

I lied. This system will not prevent me from running out of capital to deploy, but what it will do is only have me run out of capital in an “end-of-the-world” scenario of perpetual declines. Thankfully, I have yet to experience this kind of downturn.

 

THE MEDIA IS ALWAYS LATE

 

I only use the media to reinforce my opinion of either a bull or bear market. There is no useful information in the media as far as investments are concerned. Never make an investment decision based on something seen on television, read in newspapers or the internet. The information is usually late, priced into the stock, inconsequential or all three.

 

If all media sources tell you that we are in a bear market it is a good time to shop around for a deal. If the media outlets talk about rising stock markets, increases in M&A activity, earnings beating expectations, then it’s time to read the comics.

 

CURRENCY

 

Currency considerations over the long-term are negligible. I do not make investment decisions based on the exchange rate between the USD and CAD. If the numbers for a real estate investment doesn’t work, it doesn’t matter which currency is used.

 

I understand that in my multi-decade investing career I will have periods of time where the CAD is strong and periods of time where the USD is strong. The primary concern for an investor is whether or not the company’s income statement and balance sheet can become stronger with each passing decade. This critical determination will create more money than spending the time thinking about where the CAD and USD are headed.

 

COMPOUNDING

 

Compounding is the “secret sauce” of investing success. Good investment decisions are magnified when they are applied early.

 

It is important not to allow time to create emotional stress. Even if I started investing in my 50s, I would avoid “rushing” to get into investments. I always look back and think that I should have started earlier or deployed more capital or used more leverage. Looking back at the “what ifs” are not productive.

 

The only reason I look back is to try and avoid mistakes that I made in the past.

 

ECONOMISTS CAN’T PREDICT THE FUTURE EITHER

 

I never (ever) try to predict the future. A lot of people spend 99% of their time and discussions around what the economy, interest rates, trade deficit and a host of other economic indicators, will do.

 

There are tens of thousands of economists trying to do the same thing and if they could do it twice in a row they would all be extremely wealthy and retired by now.

 

The only reason individuals predict the future are as follows:

1)    They want to keep their jobs (an economist who says “I don’t know” will soon find themselves unemployed)

2)    They want to sell books, seminars, investing programs

3)    They find it “fun”

 

It can’t be said enough that predicting the future is a waste of time. All predictions are like coins – they all have two sides. The well thought out predictions of the future by one economist can always be contradicted by a well thought out argument by another.

 

If I wanted to sell books, I would sell my predictions. That is the only way to generate interest in my product. If I want to invest, I will focus on the financial statements of my investments. Individuals who make predictions are a dime a dozen, the irony is that they are worth far less than that.

 

"There are 60,000 economists in the U.S., many of them employed full-time trying to forecast recessions, oil prices and interest rates, and if they could do it successfully twice in a row, they'd all be millionaires by now...as far as I know, most of them are still gainfully employed, which ought to tell us something." - Peter Lynch

 

"Thousands of experts study overbought indicators, oversold indicators, head-and-shoulder patterns, put-call ratios, the Fed's policy on money supply, foreign investment, the movement of the constellations through the heavens, and the moss on oak trees, and they can't predict markets with any useful consistency, any more than the gizzard squeezers could tell the Roman emperors when the Huns would attack." - Peter Lynch

 

STOCKS AND REAL ESTATE IN CONTEXT

 

All investors need to know how to interpret financial statements in order to have any kind of success. Specifically an individual needs to know their way around an income statement and a balance sheet. The cash flow statement would be something that can be picked up later.

 

An individual can either learn how to interpret financial statements by doing a Google search online or by looking for an easy-to-understand book at the local bookstore.

 

Once an individual feels that they have a rudimentary understanding of reading financial statements they can contact various publically traded companies such as Coca Cola, Disney, Tootsie Roll and Nike and order their plain vanilla, audited and well-documented financial statements; the easier the business, the better. This is good practice.

 

After that learning, if there is a desire to invest in real estate, the individual can then wade into the lawless world of unaudited pro forma financial statements that are provided by the Sellers of real estate. This will take some time since Sellers are notorious for 'excluding' expense items, but the same principles apply.

 

In real estate, my personal rule of thumb is that the price of the investment must be equal or less than 5 times the gross annual rent. If a property generates $10,000 a year in gross annual rent, I will only pursue the property if it is priced at $50,000 or less.

 

This strict criterion has not only allowed me to avoid a lot of problems, but given me the leeway to create a very solid cash cushion for the unexpected pleasures of owning real estate.

 

The only threat to an investor’s money is impatience; the desire to “do something”.

 

Personally I use stocks as a way to compound capital tax-free (or more accurately, tax deferred since taxes have already been paid once by the corporation and will only be paid by me when I decide to sell). I invest in real estate for useable cash flow. I only invest in real estate because having $10 or $1M or $10M of stock is similarly worthless in grocery stores across Canada.

 

ANCHORING AND ADJUSTMENT HEURISTIC

 

From my observations, economists and the public at large exhibit an anchoring and adjustment heuristic. This heuristic has individuals setting an implicit reference point (the "anchor") and make judgments to reach their estimate with associated probabilities.

 

Among the various studies includes one by MIT professor Dan Ariely. The study group is first asked to write down the last 2 digits of their social security number. They are then asked to submit a bid on a wide variety of items such as wine and chocolate.

The study participants who had higher two-digit numbers (in the top half) submitted bids that were 60% to 120% higher than those who had lower two-digit numbers; far higher than could be explained by a chance outcome.

 

The simple act of thinking of the first number (the 2-digit social security number) strongly influenced the second, despite no relevant connection between them.

 

This explains why, in boom times, when a high value was achieved (e.g. DOW 10K) resulted in predictions of an even higher result by economists, the media and the general public.

 

The converse is also true. After a crash (e.g. DOW 14K to DOW 7K), the anchor becomes DOW 7K and predictions tend to be severely lower based on the new anchor.

 

This is currently happening with economists in both the RE market and of the Canadian economy as a whole (albeit in opposite directions).

 

This behavior is fatal for an investor since it results in either, rosy expectations or the exact opposite - paralyzing fear. An investor should strive mightily to recognize and control this behavior.

 

VOLATILITY

 

Most people dislike volatility, but that is a mistake. With companies that exhibit extreme volatility it is easier to make money. I don't need to be as 'accurate' when picking my buy points.

 

One of the reasons that I find it difficult to make a decent return with Berkshire Hathaway is that it is not very volatile. My timing has to be very good (impossibly good) to make a decent return and my timing is terrible to non-existent.

 

The example I gave was picking up Berkshire Hathaway class B shares when they fell from $2700 to $1400 at an average cost of $1800. As you can calculate, the return based on an $1800 cost basis is mediocre at best and would have been significantly better if I could buy it at $1400. However, looking back at that time, I don't see how I could possibly have bought the bulk of my shares at $1400.

 

One of the reasons I've made so much money with companies like Fossil or The Buckle is that they swing wildly. Once I have evaluated a company like Berkshire Hathaway, The Fossil, The Buckle, or whatever, as something I would like to own, the next “break” for me is if the stock price swings wildly. As I mentioned with Berkshire Hathaway, a “wild” swing is pretty narrow and doesn't happen often.

 

With The Fossil or The Buckle, they can go from $40 to $10 at the drop of a hat (despite improving or stable fundamentals). My timing doesn't need to be very good to make money - I can buy at a number of price points and make a very good return.

 

"There's no reason we should become fearful if a stock goes down. If a stock goes down 50%, I'd look forward to it. In fact, I would offer you a significant sum of money if you could give me the opportunity for all of my stocks to go down 50% over the next month." - Warren Buffett

 

HOW MORTGAGE RATES ARE CALCULATED

 

Many people think that the mortgage rates are determined every time Bank of Canada governor Mark Carney sets the fed funds rate. The following comment was made in the Globe and Mail and keeps the misinformation going:

 

"The banks have received extra help from BoC governor Mark Carney, who issued a conditional commitment to keep the policy rate at the record low of 0.25 per cent until next summer. That means mortgage rates will hold near their record lows for at least a little longer."

 

The Bank of Canada doesn't have a say on mortgages rates. The chartered banks set their mortgage rates based on yields in the bond market. A Government of Canada bond represents a risk free investment to the banks. If the banks choose to invest in a mortgage, they are taking on added risk and incurring costs to set up and service it. The banks will set their mortgage rates high enough above the equivalent bond yield to cover their costs and provide some sort of profit margin for the added risk they are taking on.

 

Bond yields are determined by investors’ expectations for interest rates in the future. These expectations are arrived at by assessing the state of the Canadian economy and predicting where it is headed relative to other world economies. There is no science to such predictions (although some economists spend a lot of time trying to make it into a science).

 

Interested in seeing where 1-year, 5-year mortgage rates are headed? Look no further than the respective 1-year, 5-year Government of Canada bond yield.

 

Although the BoC does not have an impact on mortgage rates, there is one exception to this rule. Most variable rate mortgages are affected by changes to the prime rate as set by each of the chartered banks.

 

The prime rate will change, in the same direction and by the same amount, as any change to the overnight rate. So if the BoC announces a decrease in the overnight rate by 25 basis points, then you can expect most variable rate mortgages to also drop by the same amount.

 

THERE IS NO MIDDLE GROUND

 

When I speak about value investing I only get 2 reactions:

 

1. Immediate understanding

2. Rejection

 

I have never met somebody who was #2 who later 'learned' to become #1.This is likely related to the saying that the very poor think day-to-day, the poor think week-to-week, the middle-class think month-to-month and the rich think year-to-year and the very rich think decade-to-decade.

 

If the thoughts in this paper are foreign or unbelievable to the reader, it is likely that the reader will not do well with this style of investing.

 

STOCK OPTIONS

 

Considering my reluctance to sell any stock (or asset) that finds its way into my portfolio, you may wonder what use I have with options. I will spend a few sentences here explaining options and how I use them. Please keep in mind that I do not use options to any significant degree and that my knowledge and use of them is rudimentary at best.

 

An option is a contract between a buyer and a seller that gives the buyer the right, but not the obligation, to buy or to sell a particular stock at a later day at an agreed price. In return for granting the option, the seller collects a payment (called a premium) from the buyer.

 

A ‘call’ option contract gives the buyer the right to buy the stock; a ‘put’ option gives the buyer of the option the right to sell a stock.

 

Option contracts are reconciled on the 3rd Friday of every month.

 

There are many types of options including stock, commodity, bond, index and futures but this is beyond the scope of this article. If you want to learn more about options including pricing models, types, and historical uses simply buy an option textbook. I'm sure that you'll find it as engrossing as I did.

 

This is a good time for an example.

 

As I mentioned before there are two types of options, call options and put options. I want to focus on the call option - or the option that gives the right to buy a stock.

 

Let us say that we purchase 1 call option contract for $2.00 on Fossil stock in Jan 2009 at a strike (execution) price of $15 per share that expires in Jun 2009. Let us further assume that the price of Fossil stock stands at $14 per share on Jan 2009.

 

Each call option contract represents 100 shares of Fossil stock (10 call option contracts represent 1000 shares of Fossil stock and so on and so forth).

 

Since we are buying 1 call option contract, we pay the seller $2.00 per share in premium or $200 ($2.00 per share x 100 shares).

 

For simplicity's sake let us assume that the person who sold me this contract is holding 100 shares of Fossil stock. Who is this seller? How did I find him? The short answer to this question is that I didn't. The discount brokerage found him, somewhere somehow in the sea of the market, wanting to sell 1 call option contract at $15 per share on Fossil stock that expires in Jun 2009.

 

From our (buyers) point of view, we paid $200 to control 100 share of Fossil stock. We don't own the stock.

 

If the conditions in the contract are met (i.e. Fossil stock soars to $15+ on or before the 3rd Friday of June 2009), we (the buyer) will be asked to put up the money to buy 100 shares of Fossil stock at $15 per share, or $1500. Our total cost if this were to come to pass would be $1700 ($1500 for the stock and the $200 we spent on the contract). This transaction (where the premium is deposited into the seller's account, and the stock is assigned to us) all happens instantaneously and automatically. There is no confirmation or further action necessary on our part.

 

Why would somebody want to spend $200 to do this? The buyer of the call option would do this because they believe that $14 per share for Fossil stock is low. In fact, they feel that Fossil stock should be far above $17 per share. Since the upside is technically 'infinite' the buyer of the call option would make a profit once the price per share rises above $17 ($15 per share for the cost to buy stock + the $2 premium paid to the seller).


The seller of the call option feels that the stock is overpriced at any price over $15 and is willing to limit their upside gain in return for $2 per share premium.

 

Why doesn't the buyer just buy Fossil stock at $14 per share if they believe that Fossil should be far above $17? They do this because they're not sure. If they purchased 100 shares of Fossil stock at $14 it would cost them $1400 and if they were wrong, they could potentially lose a lot of money. By paying a $2 per share option premium to the seller, they would effectively control the stock without spending $1400. If they were wrong and the stock moved sideways or down, they would only be out-of-pocket by $2 per share or $200.

 

Why would the seller sell a call option to a buyer? Why don’t they just sell the stock at $14 and be done with it? They do this because they’re not sure. If they sold the stock at $14 and the stock ran up to $15, the seller would lose out on $1 per share. By selling a call contract the seller would receive $1700 ($1500 for selling 100 stock + $200 premium received from the call option buyer). If the stock moves downwards or sideways, they would get to pocket the $200 (minus taxes) for nothing.

 

During a call option transaction one person (the buyer) is buying the right to buy and the other person (the seller) is selling the right to buy.

 

Conversely the opposite also exists: put options are the right to sell. One person (the buyer) can buy the right to sell and the other person (the seller) will sell the right to sell.


Aren't options fun? I think that they're at least as fun as going to the dentist - if not more so.

 

TEXT BYTES

 

In the world of the obvious I would like to mention that:

 

  1. Debt makes a company more expensive than it appears. I always adjust for long-term debt in my purchase price.

 

  1. Cash makes a company cheaper than it appears. I always adjust for cash and cash equivalents in my purchase price.

 

  1. P/E is deceptive. If a company is going through a temporary downturn its P/E can spike upwards as earnings collapse and the price stays the same.

 

  1. Debt magnifies return on equity but is not desirable. Leverage adds to the asset side (from the debt issuance) and the debt side. As debt is added, the ratio of equity to assets decreases, boosting ROE.

 

  1. Dividends are not desirable. Dividends are paid out either from net income, assumed debt or dilution of common shares, none of which are desirable. In the best case scenario, dividends are paid from net income. In this scenario, a business that can compound retained earnings at 15% returns the money to me in the form of a dividend. I now have to compound this distributed (and taxed) money at 15% or better to keep pace. I would prefer that the company keep the money and to return it to me when I want it back.

 

  1. Success in investing does not correlate with activity. "Much success can be attributed to inactivity. Most investors cannot resist the temptation to constantly buy and sell." - Warren Buffett

 

  1. Market timing doesn’t work. If I am not buying a market, I don’t care about the market. Individuals spend an irrational amount of time reading opinions on the future direction of markets. Go to see a fortune teller - the accuracy is oddly similar.

 

  1. Don’t equate investing with buying in bull markets or complex strategies ("it can't be that easy!"). I am always amused at some of the esoteric option strategies posted on investment message boards and heard in casual conversation. Wait for the water to run out. "I like to go for cinches. I like to shoot fish in a barrel. But I like to do it after the water has run out." - Warren Buffett

 

  1. Success in investing does not require a high degree of intelligence. I've met people who feel insulted for using basic math when investing - they feel that they are far beyond using simple arithmetic to achieve financial success. "If you have more than 120 or 130 I.Q. points, you can afford to give the rest away. You don't need extraordinary intelligence to succeed as an investor.” - Warren Buffett

 

  1. Only 5% of individuals will believe that value investing works. A person either believes in it or they don't. I have never met somebody who "converted" to value investing. It just doesn't happen. "It is extraordinary to me that the idea of buying dollar bills for 40 cents takes immediately with people or it doesn't take at all. It's like an inoculation. If it doesn't grab a person right away, I find that you can talk to him for years and show him records, and it doesn't make any difference. They just don't seem able to grasp the concept, simple as it is. A fellow like Rick Guerin, who had no formal education in business, understands immediately the value approach to investing and he's applying it five minutes later. I've never seen anyone who became a gradual convert over a ten-year period to this approach. It doesn't seem to be a matter of IQ or academic training. Its instant recognition or it is nothing.” - Warren Buffett

 

Last but not least, after the violent upside recovery of the North American stock markets, I still had capital to deploy. I added U.S. real estate in 2009 to my existing portfolio of stocks and Canadian real estate. To answer the question on whether or not I adhered to my aforementioned rule of paying 5 times gross annual rent – I paid less.

 

Best regards,

Jim Chuong

Jim Chuong is not certified as a financial planner nor does he have a securities designation or business degree. The information provided by Jim Chuong is not to be construed as investment advice. Under no circumstances does the information represent a recommendation to buy, sell or hold any security or asset. Any and all references to "the portfolio" or "portfolio" refers only to my personal trading account. This website in no way offers or represents financial or investment advice. Information is provided for entertainment purposes only. Please read my disclaimer for more information.

Jim Chuong is a Mississauga-based private investor and has been interviewed in MoneySense magazine, The Globe and Mail, The Toronto Star, CP24, and Report on Business Television. His interviews can be found on his website at http://www.ticonline.com

Chuong Letters
Quote of the moment

"Much success can be attributed to inactivity. Most investors cannot resist the temptation to constantly buy and sell."
- Warren Buffett

"There's no reason we should become fearful if a stock goes down. If a stock goes down 50%, I'd look forward to it. In fact, I would offer you a significant sum of money if you could give me the opportunity for all of my stocks to go down 50% over the next month."
-Warren Buffett, 2008 Berkshire Hathaway shareholders meeting

"If you have more than 120 or 130 I.Q. points, you can afford to give the rest away. You don't need extraordinary intelligence to succeed as an investor."
-Warren Buffett, 2008 Berkshire Hathaway shareholders meeting

[To the Quote Archives]

Jim Chuong In The Media

"Over the last 12 months, the markets have been very good to Jim Chuong, given that they perfectly matched his approach. Mr. Chuong's strategy has much in common with that taken by investment bankers. He likes to buy companies that have had predictable cash flow for the last 10 years. He also looks at top line revenues, operating profit, and net profit. "I also don't want them to carry too much debt," he says. "With the credit crisis those carrying debt had a lot of problems."" ( page 1 )

"Successful investor Jim Chuong is wary of talking finances with his buddies after it cost him a few friendships. The 37-year-old Toronto salesman for pharmaceutical giant Alcon, says his friends used to ask him for advice all the time. But when their portfolios didn't mirror his own, they grew upset with him and accused him of withholding the secrets of his success." ( page 1 )

October 2007 MoneySense Magazine: "Otherwise, Chuong's portfolio has been pretty much unchanged, and his other holdings are doing very nicely. Fossil, which makes watches and accessories, is up by a whopping 75%, The Buckle, a casual apparel retailer, is up 60%, and Warren Buffett's Berkshire Hathaway (class B) is up 24%." ( cover page 1 )

July 2007 Globe and Mail: Returning to his hockey team analogy, Mr. Chuong says: "If I know I have a star player, why trade him?" ( page 1 )

October 2006 MoneySense Magazine: "My portfolio has been about as interesting as watching paint dry." ( cover page 1 page 2 page 3 )

October 2005 MoneySense Magazine: When his parents kept pushing him to get better grades in high school, he asked why. "So my mom explained to me that if I got really good marks now, I could go to the university of my choice. Then theoretically, I could get the job of my choice and be financially secure. But when I was 14, I said I don't think that's how it works. I don't believe it." ( cover page 1 page 2 page 3 page 4 page 5 page 6 page 7 page 8 page 9 page 10 )

March 2005 Money 101: Frustrated with mutual funds, Chuong started picking stocks for himself in 1998. He's had an average annual return of more than 20 per cent and his portfolio has more than tripled in value. He holds only five U.S. stocks, two of which he's owned since 1998, and keeps them as long as their fundamentals are sound. ( page 1 )

February 2005 Report On Business TV

August 2002 Globe and Mail: There are value investors, and then there are value investors. How else to descrie someone who has been an avowed follower of the value faith since, gulp, age 14? ( page 1 page 2 )

December/January 2000 MoneySense Magazine: Only 27 years old, Jim Chuong is already an experienced entrepreneur and investor. After graduating in materials engineering from the University of Toronto in 1997, he and a friend started Nth Dimension, a business that offered Internet programming and graphics services. ( page 1 page 2 page 3 page 4 page 5 page 6 page 7 page 8 page 9 page 10 page 11 )

My good friend Dan Young was recently featured in the May 2008 Moneysense magazine on real estate investing. Way to go Dan! cover... page 1... page 2... page 3... page 4...

After a 1 hour interview, Macleans decides to use one sentence from my answers about Google. ( cover page 1 page 2 )

Jim Chuong can be reached by emailing jimchuong@hotmail.com or calling 416-254-0159.
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